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Popular
Brand |
Bata
is a household name in India and is the
undisputed leader in footwear technology.
It manufactures and markets footwear for
every walk of life. It is the first Indian
company to introduce shoes using latest
technology under its brand "Bata Tech".
Among its newest collection of technogy in
Men's shoes are "Wind" with in-built air-circulation
technology, "Antishox" with shock absorbing
technology and "Flexible" the most bendable shoe
with in-built comfort feature and "Comfort" for
women have become breakthrough products in
footwear industry.
Awards :
Bata India is one of the top ten brands according
to a recent survey by A & M. The company has won
the third annual Images Fashion Award for the
most admired footwear company in 2003.
Superbrands Council, comprising captains of Industries,
has selected "Bata" as one of the Superbrands in
India. The selection was largely based on criteria
such as the brands mind dominance, goodwill,
consumer loyalty, trust and emotional bonding. |
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